Free kit · about an hour, done once

Teach Claude your business in one sitting.

You've opened ChatGPT or Claude, typed a question, and got back something that sounded like nobody. This kit fixes that. Follow six steps and Claude knows your offer, your clients and how you talk, so everything it writes starts from your business.

  • Copy-and-paste prompts. No tech skills, no code.
  • Works with Claude and ChatGPT.
  • Written for coaches, consultants and experts.

Get the kit free

We'll open it here straight away and email you a copy to keep.

No spam. We use your email to send the kit, plus our emails only if you tick the box.

What's inside

Six steps. One afternoon.

STEP 1

A home for your business

Set up a Claude Project so you never explain your business from scratch again.

STEP 2

The interview prompt

Claude asks the questions, one at a time, and writes your Business Brain from your answers.

STEP 3

Ground rules

Ready-made project instructions that ban the AI clichés and stop it guessing.

STEP 4

Your voice

Paste a few real emails or posts and Claude learns how you actually sound.

STEP 5

Five starter prompts

Landing page, email from a voice note, a week of posts, enquiry replies and a sales page check.

STEP 6

The A+ rule

One line that makes Claude grade and improve its own work before you ever see it.

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Seamus Penrose

Who made this

The same set-up our clients get.

I'm Seamus Penrose. I have an honours degree in computer science, years of programming, web and server work behind me, and I've gone all in on AI. I build websites, sales systems and dashboards for coaches, then set up their own AI to keep building after I leave.

This kit is the first hour of that handover. It's the exact process I use to teach a client's Claude their business before I connect it to their website. Do it yourself for free. If you'd like me to do the whole thing, there's a link at the end.